Insight on emerging Consumer Experience trends: interview with Ilenia Vidili – Julia Ahlfeldt

In this interview with Julia Ahlfeldt, I share my insights on emerging consumer trends, including how mobile devices are transforming customer journeys, the importance of experience personalization, and the role of tech in experience innovation. Host Julia and I discuss the balance between knowing your customer and not getting “creepy”, how to use purpose to connect with consumers, and tips for winning mobile customer experiences.